With over 45 years of experience, Varex acts as an ambassador of Italian excellence worldwide, placing the quality of Made in Italy at the heart of every project.
Thanks to exclusive partnerships with prestigious Italian brands, we have created luxury private and governmental residences. Varex is the exclusive Porada agent for Middle Eastern countries and collaborates with leading Italian design labels to bring the tradition of exclusive furnishings to high-level international contexts.
Major interior design projects have been completed in several countries across the Middle East, our main reference market: from Saudi Arabia to Qatar, including Kuwait, Bahrain, Oman, and the United Arab Emirates.
pia colzani
GENERAL MANAGER
Engaging personally with our most important and significant markets is an essential condition for us, – explains Pia Colzani, the company’s general manager – The direct human relationship is a value we could never renounce and represents the cornerstone of our work. Indeed, it is thanks to our constant presence that we have succeeded in creating long-standing relationships with our clients of esteem, trust and collaboration. It is these relationships that enable us, project after project, to develop innovative ideas and produce made-to-measure creations with a recognisable style in perfect harmony with the individual taste of each client.
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